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Marko Andreis
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Thoughts on software engineering, technology, football, and life experiences.

  • Building a Second Brain

    29 June 2026 • 250 words • 1 min read
    Tiago had a personal health issue which motivated him to start collecting notes about his condition and improve his health. This continued with him collecting notes and files not only for his personal use but also for consulting projects he worked on. He started to realise that these notes could be a business asset as well...
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  • Venture Deals

    08 May 2026 • 1508 words • 7 min read
    This process is not just about the entrepreneur and the venture capitalist. There is a whole bunch of people involved in the financing deal...
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  • The Mom Test

    05 May 2026 • 1090 words • 5 min read
    The name of the book comes from a typical startup-in-the-making situation. You come up with an idea and ask your mother whether that idea sounds good to her. Your mom will, to protect your feelings, acknowledgingly say yes and you will leave the conversation with the impression that the idea is really a potential to build a business around...
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  • Zero to One

    28 April 2026 • 604 words • 3 min read
    Book opens up with a thought-provoking question: What important truth do very few people agree with you on? A good answer takes the following form: Most people believe in x, but the truth is opposite of x. The answers to this question are the closest we can get to looking into future...
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  • The Lean Startup

    28 April 2026 • 42 words • 1 min read
    A book about lean startup methodology
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  • Pitch Anything

    28 April 2026 • 36 words • 1 min read
    A book about pitching
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  • Never Split the Difference

    28 April 2026 • 39 words • 1 min read
    A book about negotiation and communication strategies.
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  • Finishing UEFA C Coaching Course

    21 April 2026 • 804 words • 4 min read
    Ball. Checked. Whistle. Checked. Boots. Checked. Stopwatch. Checked. It's 10:12 a.m., 1st of April (yeah, I know). I am going towards my car. In one hand, a fresh print of a solution to conditioning training exercise. In the other, a backpack with...
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